Many small businesses can still maintain operations during the COVID-19/novel coronavirus pandemic. While our normal ways of life and business have been disrupted, thinking outside of the box can aid small business owners as they still attempt to market themselves during this trying economic time. Here are three ways you can still operate your business and utilize strategies and tactics during the pandemic.
Read MoreI’m on Week 12 of my self-quarantine, and trust me when I say this: I find it difficult to maintain a certain level of motivation during these challenging times. Like many of us, I hyperfocus on press conferences and the latest news about COVID-19/novel coronavirus. (Obviously, due to my line of work, I assess the pros and cons of each press briefing and THEN pay attention to the news at hand.) How can you maintain your sanity -- especially with work initiatives -- when you’re cooped up in your home? Here are three ways that help me.
Read MoreThe coronavirus pandemic is enough to induce panic, especially for those of us who are more inclined to anxious and depressive behaviors anyway. How can you reduce anxiety, depression, and overall stress when you’re worried about the effects of the coronavirus? Here’s what I have been doing, and I hope this will help you, too.
Read MoreAs a small business owner, I have clients from several sectors, and some will be more heavily impacted from coronavirus ramifications than others. As a public relations practitioner to my core, I want to contribute to accurate information sharing and prevention of hysteria (as much as humanly possible) as this pandemic continues to spread throughout the nation and world. No matter where you fit into the grand scheme of things, it pays dividends to be prepared for any emergency your company, organization, or clients may face.
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