How To Tailor Your Company To Your Personality

If you’re a solopreneur, chances are that you think about your growing company 24/7/365. If you’re not doing what you love, then your daily routines won’t bring you joy. One of my passions is helping you find yours, too. Life is too short to not be happy in your personal and professional lives. Here are four ways to tailor your company to your own personality.

Behind the Hourglass, BusinessKaylin R. StatenFebruary 13, 2020Hourglass Mediapublic relations, small business, kaylin, kaylin r staten, kaylin r staten apr, kaylin r adkins, hourglass media, hourglass omnimedia, behind the hourglass, #behindthehourglass, maison de hourglass, company, company brand, branding, personal brand

How Color Psychology Adds To Your Brand’s Image

Humans love colors, and often, the color of a product will make or break if someone buys it. When a company or individual pays attention to color psychology, that means they delve into primary and secondary research methods to see the impact color has inside and outside of its brand structure. Colors are an instrumental aspect of your brand’s personality. Just like with your tone and other consistent materials, colors are part of your brand’s story.