Posts tagged telling stories through a holistic public relations approach
Our Gift Guide for PR Pros

‘Tis the season for wishlists galore and trying to finish high-priority work before the end of the year. Eliminate the extra stress by combing through this gift guide for communicators. From lipstick to expanding your skill sets, we have you covered!

Here are some gift ideas for the PR pro in your life -- or for yourself!

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Why Stories Are Important To Your PR Efforts

No matter who you are, storytelling will help you achieve your goals and objectives through Research, Planning, Implementation and Evaluation. As public relations professionals, we use RPIE religiously. It’s paramount to communication and how you tell your story. Nearly 70 percent of our daily conversations consist of personal stories (source: Jeremy Hsu). Why are stories important to your bottom line?

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Signature Course: Telling Stories Through A Holistic Public Relations Approach AVAILABLE NOW!

Unveiling the heart of stories is our way of life at Hourglass Media. It’s more than just a mission statement and a statement of being. We live and breathe stories, whether it’s reading the latest strategies in an industry publication or sitting with a client and brainstorming new messaging. That is what led me to craft my first signature course, “Telling Stories Through A Holistic Public Relations Approach.” In this course, students will learn how to confidently create, plan, execute and evaluate their stories through tried-and-true public relations practices.

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